presented by : Samar Sulimany , Nouf Al Suad , Deem abdoulmohesen
Nowadays people are more aware of what happening in the word . this way of thinking was increased by the media in the first place . so now people give more importance for companies and brands that concern about the world issues . also celebrities tend to show concern about world problems such as Angelina Jolie and brad bitt who are involved in many charity business , to increase their popularity or any other reason .
for branding it also binfitual if they show some concern about world issues , which could increase their sales a lot . as the example I mention before , Al baik campaign it was good for the community and for the company it self . this campaign was all about the graphics it used , that show the importance of graphic design to motivate people to do something or to be award of something . some graphic designers do community services project but they get paid for it , as a part of their job but some are volunteered by their self to involve and help the community by their talent .
here in saudi arabia there is a foundation called Benefit Arabia , it support good causes in the world , last year they had an exhibition
"Art Auction for Humanity"in jeddah for graphic designers and photographers and all the funds went to charity work.
ليست هناك تعليقات:
إرسال تعليق